Rooftop cinema club
Rooftop Cinema Club is an ongoing social media project centered on capturing the full movie night experience through curated storytelling and trend driven content. I create Instagram story graphics, Instagram and TikTok content, and manage monthly content shoots, scheduling, and posting to keep the brand engaging, consistent, and top of mind.
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Rooftop Cinema Club is an outdoor movie experience that brings film, city views, and curated atmosphere together for unforgettable nights under the stars. Known for its elevated event vibe, themed screenings, and immersive guest experience, the brand blends entertainment and lifestyle in a way that feels fun, social, and highly shareable.
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Tools Used
Canva, CapCut, Adobe Creative Suite, Instagram tools, TikTok tools, Later or scheduling platform, iPhone camera content captureDeliverables Created
Curated Instagram story posts designed for engagement and brand consistency
Instagram content including reels, carousels, and promotional graphics
TikTok content creation focused on trends, lifestyle, and event highlights
Monthly content shoots to capture fresh photo and video assets
Content management including scheduling, posting, and maintaining consistency
Content planning that supports monthly programming, themed screenings, and events -
The goal was to create consistent, scroll stopping content that captures the energy of Rooftop Cinema Club while driving awareness, excitement, and attendance for monthly screenings and special events. The content needed to feel on brand, timely, and interactive while showcasing the full guest experience from arrival to the final scene.
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The content strategy focuses on making Rooftop Cinema Club feel like more than a movie, it is a full lifestyle experience. I create content that highlights the atmosphere, themed moments, and behind the scenes details that make each event feel special. Through curated story posts and trend aware video content for Instagram and TikTok, I build engagement while keeping messaging clear and visually consistent. Monthly content shoots help ensure the brand always has fresh, high quality visuals that reflect the season, current programming, and the overall Rooftop Cinema Club vibe.
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This ongoing content work supports Rooftop Cinema Club with consistent visibility across Instagram and TikTok while keeping the audience engaged between events. With curated story design, monthly content shoots, and scheduled posting, the brand maintains a strong digital presence that reinforces brand identity, builds excitement around screenings, and supports continued event growth.
all about Rooftop cinema club
As a nationally recognized entertainment brand, Rooftop Cinema Club requires content that is fast paced, on brand, and consistently engaging. I create and manage curated social content across Instagram and TikTok, using monthly content shoots and strategic scheduling to keep the brand’s digital presence strong and aligned with its large audience and ongoing event calendar.
