TExtured by meg

Megan Maenius is a Frisco-based hair stylist and founder of Textured by Meg, specializing in custom color and hair extension services for women across North Dallas. With nearly a decade of experience behind the chair, she is known for creating natural-looking balayage, lived-in color, and hand-tied extensions designed for seamless grow-out and low maintenance. Megan’s approach blends artistry with technical expertise to deliver elevated, long-lasting results that fit her clients’ lifestyles.

all about MEG

Megan Maenius is a North Dallas hairstylist and founder of Neon Moon Salon, specializing in lived-in color and hand-tied extensions. Known for her effortless approach and modern aesthetic, she creates dimensional hair designed for both beauty and longevity. Her brand reflects a balance of elevated technique and confident personal style.
Tools Used
Adobe Illustrator, Canva, CapCut, Lightroom or Photoshop, Instagram Edits, later.com, iPhone and camera content capture
Deliverables Created
- Full brand refresh including updated visual identity direction
- Refined logo and brand elements for consistent use across platforms
- Branded photo and video shoot
- Branded content templates to maintain consistency and speed up posting
- website refresh to match new branding suite
The goal was to elevate and refine Meg’s brand to better reflect her expertise, aesthetic, and growing presence in the hair industry. This project focused on creating a cohesive and recognizable identity that highlights her specialty in lived-in color and hand-tied extensions, while developing a content system designed to increase visibility, attract dream clients, and support long-term brand growth.
The creative direction for Jordan’s brand was built around confidence, authority, and authenticity. Since she is a respected voice in the hair industry, the strategy prioritized positioning her as the face of the brand through high impact content, educational value, and strong storytelling. We focused on creating a look that feels elevated and intentional while still letting her personality lead. Through branded shoots, monthly content planning, and consistent account styling, her social platforms were designed to feel bold, professional, and unmistakably Jordan.
Meg’s brand now fully embodies the energy behind her work: confident, stylish, and effortlessly cool. Through a refined visual identity, cohesive content across her platforms, and a structured posting system, Textured by Meg now carries a bold cool-girl cowgirl aesthetic that feels both elevated and authentic. The result is a brand presence that stands out instantly — modern, magnetic, and unmistakably Meg.